EFC ATTRACTING RECORD TV AUDIENCES
Over 15.4 million unique viewers in South Africa in 2019
Johannesburg, South Africa – Following the action-packed EFC 81 event at Time Square, Pretoria, the latest television audience data is in, and EFC continues to attract record viewership numbers across South Africa.
So far in 2019, just in South Africa watching on SABC and SuperSport, EFC has had over 15.4 million unique people watching on TV. See attached report from Nielsen Sports.
Besides some select football and cricket games, no other sport is broadcast on both SABC and SuperSport every week, making EFC one of the most accessible and watched sport and entertainment properties.
Also, EFC is broadcast on many of the most popular free-to-air TV channels across Africa, plus on SuperSport across the continent, as well as numerous TV channels globally from the USA to Singapore, making EFC one of the most widely distributed African sport properties.
“Viewers are loving the high-level of the fights, the great entertainment packaged in a top quality TV production, as is evident by the ever growing audiences,” stated EFC President Cairo Howarth. “We are continuing EFC’s African broadcast expansion as we sign onto more and more TV channels across the continent, and reach more African viewers than ever before.”
All eyes now turn to EFC 82: Gorimbo vs Michael, Rossouw vs Biyong, presented by RestonicMattresses, which takes place on Saturday 28 September live from Carnival City, Johannebsurg. Tickets are on sale now at computicket.com. Full broadcast details available on efcworldwide.com.